Steven Jackson is asking his fans and people across the nation to aid him in the ongoing struggle to keep kids from going hungry.
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The All-Pro NFL running back is partnering with Three Square, a Las Vegas-based charity, for the "Action Jackson's BackPack GiveBack." For every touchdown he scores during regular and post-season games this season, Steven will donate $2,000 to Three Square's "BackPacks for Kids" program.
The "BackPacks for Kids" program provides bags of kid-friendly, nutritious, shelf-stable foods to school children in Nevada's Clark County who lack adequate food and nutrition over the weekend. Three Square distributed a total of 114,000 backpacks during the 2008-2009 school year, which provided meals for about 3,700 school children.
HOW YOU CAN HELP
Make your own donation to the "BackPacks for Kids" program each time Steven scores a touchdown or make a single donation to Three Square. To learn more about "Steven Jackson's BackPack GiveBack" or to take action against hunger with Steven Jackson, visit http://www.sjchallenge.org.